Enhance your web skills !
Written by our web experts, the articles on our web marketing blog cover various topics, from content writing to social media management, and the creation of a high-performing website.
As an SME, start reading, enrich your knowledge, and learn how to grow your business with our web marketing blog, article by article
Why a logo is essential for your business ?
The first impression your business makes can determine its long-term success. A well-designed logo is much more than just a drawing or icon; it's a crucial element of your brand identity. Why is a logo so vital to your business's success? Let’s explore the reasons why...
The importance of a logo: Why and how to refresh it every 5 years
A logo is often the first thing customers notice when they come across a business. It represents the visual identity of your brand, conveys your values, and establishes instant recognition. However, in the digital age where trends evolve rapidly, a logo can lose its...
Renting vs. owning a website : Which option is right for your business?
Having a strong online presence is crucial for businesses of all sizes. Often, a company's website is the first point of contact with potential customers, making it a crucial asset. However, not all web services are created equal. Today, we explore the crucial...
Website compliance: Understanding key legal requirements
Is your website online without a compliant legal notice page? Understand the importance and requirements to ensure compliance. Transparency and a rigorous commitment to legal standards are essential for building and maintaining trust in the digital environment. A...
Understanding Google’s algorithms: A guide for SMEs
In today's digital world, online visibility is crucial to the success of any business, and at the heart of this visibility lie Google's algorithms. These complex and often mysterious formulas dictate how websites are ranked in search results, playing a fundamental...
Accelerate the indexing and visibility of your website: The key role of Google Ads
Nowadays, one thing is certain: the indexing of websites by search engines is crucial for the online visibility of businesses, especially for SMEs. Efficient indexing attracts more traffic to a site, thus increasing business opportunities. However, accelerating this...
Shortkut teams up with DesignRush: Simplifying your search for top digital agencies
Introducing a new way to connect with digital experts At SHORTKUT, known for our expertise in providing web solutions for small and medium-sized businesses, we're thrilled to announce our recent partnership with DESIGN RUSH, an esteemed platform for finding top...
What is the best time to create your company’s website?
Are you considering giving your company a website? It is a great idea: creating a website is a valuable tool for improving your online visibility and ensuring your longevity. However, creating a website should not be taken lightly as obtaining a professional and...
Search Engine Optimization: What are the criteria of Google referencing?
You want to optimize your online presence? As you already know, Google is the most used search engine worldwide. It is thus impossible to avoid it. A successful SEO is a good optimization on Google. Yet, if improving your ranking on search results is an efficient way...